Our world of sustainable luxury.

Why Linen

(/ˈlɪnən/) is a natural fiber made from the stems of a flax plant. Arguably one of the most sustainable textiles in the world, linen is natural, renewable, recyclable and biodegradable.

Why Linen

As one of the oldest and strongest natural fibers to ever exist, it is also zero-waste meaning that every part of the plant is used so as not to produce any waste. From textiles to edible food sources, every single component of flax can be used from its seeds to the production of oil.

It is also thermo-regulating, meaning that it will keep you cool when it’s warm and warm when it’s cool and hygroscopic meaning it rapidly absorbs moisture, absorbing up to 20% of its own weight before it even feels damp.

Why Linen

In addition, its ecological footprint is impressive alone with 1 hectare of flax absorbing more than 3.7 tonnes of CO2, and converting it into oxygen. Let’s put that into perspective: 3000 hectares of flax can absorb the emissions of 1 thousand cars driving around the world!

Facts About Linen

  • Fast fashion compared to slow fashion, produces more CO2 than aviation and shipping combined

  • 6.4L of water is needed to produce 1 linen top vs 26L of water for cotton

  • 100% of our linen garments do not release any microplastic to the ocean vs half a million tonnes released per year from synthetic fibres

Without the need for artificial irrigation, chemicals and pesticides due to its resilience, wearing linen means you are making a positive impact on our precious planet.